Incolo Helps Founders Raise Capital From The Crowd.

Investment Crowdfunding is no longer just the alternative to venture capital or angel investors – it’s one of the best ways to fund and grow your business. Incolo helps founders launch their fundraise start to finish.

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Be Investable

Launch is designed for founders to ensure they have the structure, traction points, and plan for a successful investment crowd round. Over 4 months, you’ll exercise muscle towards a capital raise with us as a guide – from parallel raising from angels and VCs – to growth through crowd investors.

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Join Other Founders Growing Through Their Crowds

Bobby Flay visited Jason Johnson' proof of concept location called getREEF which has served over 200k passengers generating $3m+ in revenue over 18 months. Jason's investor crowd helped land this collaboration with the REEF & RDU creating the 1st virtual dining hall in an airport in the country. RDU's virtual dining hall provides passengers food & drink options from 13 national & local brands, fresh prepared out of a single kitchen. No lines. Now Jason's landed Cincinnati (CVG), 2 Nashville (BNA) locations, and has several other top 25 airports in the US asking him for their own.

Desmond Wiggan's BatteryXchange kiosks provide rentable & returnable batteries for cell phones and laptops in hospitals such as Atrium Health. In 2021, they increased Annual Recurring Revenue (ARR) 500% over 2020 from connections their crowd of investors made. They signed their 1st 6 figure deal in 2023 and have over $1m of close to close sales in the 2024 pipeline. Their investor crowd has also opened doors at top universities (ex. WSSU), other healthcare entities (ex. Atrium), and professional sports teams' stadiums.

Nopalera is one of the only luxury Latino-owned beauty brands in the country. Sandra Velasquez has rejected offers from the Sharks twice. With over $3.2m of revenue 2021 to 2023 ($2m in 2023 alone), she's mobilizing investment from VCs + accelerators & crowd investors to grow beyond her 55k DTC customers and 400 retail locations which currently include Nordstrom, Credo, Free People and more. Sandra's vision is to create an elevated Latina beauty brand that would change the narrative about the value of our goods in the market while inspiring our community to stand in their worth

How hard can it be to combine 2 elements into a new nanotech that among many other things, removes & destroys PFAS (toxic forever chemicals) from water? Steve, Jason & team solved it in 3 years. Other systems require high temperature and pressure, often requiring 1 kWh+ per gallon of water (For reference, the average house consumes 900 kWh/month & Wilmington, NC treats 44m gallons a day). Invicta Water's tech requires only UV light with no added temperature or pressure so it's the only known affordable and scalable system to solve this $1 trillion+ global PFAS issue. Their crowd broke them into a paid pilot in Pittsboro and now they are being invited to set up systems in utilities across the US.

How hard can it be to combine 2 elements into a new nanotech that among many other things, removes & destroys PFAS (toxic forever chemicals) from water? Steve, Jason & team solved it in 3 years. Other systems require high temperature and pressure, often requiring 1 kWh+ per gallon of water (For reference, the average house consumes 900 kWh/mo & Wilmington, NC alone treats 44m gallons a day). Invicta Water's tech requires only UV light with no added temperature or pressure so it's the only known affordable and scalable system to solve this $1 trillion+ global PFAS issue. Their crowd broke them into a paid pilot in Pittsboro and now they are being invited to set up systems in utilities across the US.

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What is Incolo’s Investability Program?

It’s designed to get success on your raise and your business. You want to know as a founder that even if you weren’t raising capital, people would want to invest in your startup. That is Incolo’s definition of “Investable” and what we focus on with founders over 4 months.

Investability is much more than just sales numbers, it’s organization structure, growth strategies, and ensuring appropriate founder protections that many do not think about until it is too late.

During the program, Incolo provides 1:1 coaching, templates, and action based steps to help you become Investable and leverage the crowd, angel groups, VCs, venture debt, and more to fund and grow your business.

Corporate Governance

Starting a company is easy. Having a structure ready for investors and growth is not. Incolo provides education and templates for Charters, Operating Agreements, Cap Tables, and more that have been used by companies expanding their teams, growing their businesses, and raising from the crowd. We also introduce founders with attorneys, CPAs, and other counsel they will need for specific guidance for their companies.

Traction

Developing meaningful traction points towards a successful exit is not always about investment dollars in the door. We help founders unpack how they can mobilize their crowd for their raise and beyond. We work together across key areas such as:

Marketing & Sales
Productizing Services
Pricing & Commission Models

Crowdfunding Raise / Testing the Waters

Founders can now collect reservations of interest up to $5M, but the focus of successful founders is leveraging the crowds to get feedback on their business, product, and valuation. During the program we will:

Help you craft an investment marketing plan with tactics used by successful raises
Provide warm introductions to national and regional Investment Crowdfunding platforms such as Wefunder, Republic, Vicinity Capital, StartEngine, and more.
Learn how to develop a sales and marketing plan to best position your startup story for the crowd

Leveraging & Managing your Investor Community Post Raise

During the program, we will help plan for striking while the iron is hot post raise and leverage your crowd’s eagerness to help. We provide guidance on:

Minimizing investor relations administrative work
Maximizing leveraging the investor community
Mining Investor Data & Network to grow the company

Go Live With Your Raise

By this stage in the program, you will be ready to launch an investment crowdfund raise – and we will be there with you to launch and close a successful raise. Incolo’s Investability Program is designed to get you here, but even if you do not launch a raise, you will be positioned for growth, funding, and operational success.

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